The late 1800s marked the beginning of the golden era of illustration. The postcards at that time were the social media and a lot of artists had commissions to design them.
Turn-of-the-century Halloween postcards featured smiling pumpkins and jack o’lanterns topped with chubby-cheeked children, Black cats, which used to be burned
at Christian festivals for being “witches familiars,” were also cuddly icons of these cards, while the witches were often depicted as very pretty ladies bringing
messages of love.
Among the most prolific Halloween cards artists and later the most collected ones are Samuel L. Schmucker, Jason Frexias, John O. Winsch, Ellen H. Clapsaddle, H.B. Griggs,
Grace Gebbie Drayton. Post II World War era brought another big wave of greeting cards . In 50s were created many iconic collectible images which gave a lot of ideas and inspiration to the following generations of illustrators